• Personal Information: such as name, email address, phone number, company name, job title, delivery or billing address, cookies & usage data [which consist of the geographical location of your device, your computers internet protocol address (IP address), which pages of the website you visited, the date of your visit and the time spent]

We use collected information to:

• Respond to inquiries and quotation requests
• Communicated with customers and business partners
• Improve our website, products, and services
• Comply with legal or regulatory obligations
• Maintain internal records and audit requirements

We do not use personal data for purposes unrelated to our business activities.

Our website may use cookies and similar technologies to:

• Improve user experience
• Analyze website traffic
• Understand visitor behaviour

You may disable cookies through your browser settings; however this may affect website functionality.

Aafaq Distribution Company collects, processes, and discloses personal information only where there is a lawful and legitimate basis to do so, in accordance with applicable laws and regulations in the State of Kuwait, including guidance issues by the CITRA. The legal bases for our data processing activities include the following:

1. Consent

Where required, personal information is collected and processed based on the individual's voluntary consent. This applies in particular to:

• Newsletter subscriptions
• Marketing communications
• Information submitted through optional website forms

Aafaq may use third-party service providers, platforms, and advertising partners to support our business operations, website functionality, analytics, and marketing activities. These third parties may collect, process, or store information in accordance with their own privacy policies and applicable laws.

Where personal information is disclosed to third parties (such as logistics providers, IT service providers, or professional advisors), such disclosure is limited to what is necessary for the intended business purpose and is carried out subject to appropriate confidentiality and data protection obligations. 

Aafaq may use online advertising and marketing platforms, including but not limited to Meta Business tools (Such as Facebook and Instagram ads.  to promote our products and services. These platforms may use cookies, pixels, or similar technologies to:

• Measure the effectiveness of advertising campaigns
• Deliver relevant advertisements 
• Analyze user interactions with our content 

Any information collected by such platforms is processed in accordance with their respective privacy policies and terms of use. Aafaq does not control how these third party platforms collect or use personal information.

Aafaq Distribution Company takes reasonable and appropriate measures to ensure that personal information is stored securely and protected against unauthorized access, loss, misuse, alteration, or disclosure, in accordance with applicable laws and regulations in the State of Kuwait, including the guidance issued by the CITRA

Data Storage 

Personal information collected through the website and our business communications is stored using secure systems and platforms. Data may be stored in electronic or physical form and is retained only for as long as necessary to fulfill legitimate business purposes, contractual obligations, or legal and regulatory requirements. Access to stored information is restricted to authorized personnel who require such access to perform their job duties. 

Data Security Measures

We implement appropriate administrative, technical, and organizational safeguards to protect personal information, which may include:

• Secure servers and systems with controlled access
• Password protection and access management procedures
• Internal policies governing data handling and confidentiality
• Reasonable efforts to prevent unauthorized or unlawful processing

While we strive to protect personal information using commercially reasonable measures, no method of transmission over the internet or electronic storage is entirely secure. Accordingly, we cannot guarantee absolute security. 

We retain personal data only for as long as necessary to:

• Fulfill business purposes
• Meet contractual obligations
• Comply with legal or regulatory requirements

Once data is no longer required, it is securely deleted or anonymized. 

In accordance with the Data Privacy Protection Regulation (DPPR) issued by the CITRA in the State of Kuwait, individuals whose personal information is collected or processed by Aafaq Distribution Company are entitled to the following rights, subject to applicable legal limitations.

• Right to be informed. To know what personal data is collected, for what purposes, and with whom it is shared. This includes information about the purpose of data collection, the types of personal data collected, how it is used, stored, and shared, and the duration for which it is retained. This privacy policy is intended to provide such transparecy. 
• Right to access. You have the right to request confirmation as to whether we process your personal information and to request access to such information, subejct to applicable laws and verification of identity. 
• Right to rectification. To correct incomplete or inaccurate data held by Aafaq Distribution Company.
• Right to Erasure (Right to be forgotten). To request deletion of personal data when it is no longer needed or if consent is withdrawn. This right is subject to any legal, contractual, or regulatory obligations requiring the retention of such information.
• Right to restrict processing. To request limitations on data use in certain circumstances, such as where the accuracy of the data is contested or where prcessing is no longer necessary but deletion is not requested.
• Right to object. To object to processing, including profiling or marketing. 
• Right to data portability. To request transfer of data to another controller, where feasible. 

• Rights to compensation. To seek damages for unlawful data processing of your personal information , in accordance with applicable laws and regulations in the State of Kuwait

To exercise any of the rights outlined above, please contact Aafaq Distribution Company using the contact details provided in this privacy policy. Requests will be handled within a reasonable timeframe and in accordance with applicable legal requirements. 

Aafaq Distribution Company aims to comply with data protection principles set out by CITRA and other applicable laws in the State of Kuwait. We regularly review our data handling practices to ensure compliance and best practices.

We may update this Privacy Policy from time to time. Changes to this Privacy Policy will become effective when we post the revised Privacy Policy on the Site. 

If you have any questions about this Privacy policy or how we handle personal data, please contact:

info@aafaqdistribution.com